Business Proposal Filming Locations Worth Visiting: A Self-Guided Korea Travel Guide
Drama Info
| Director | Park Sun-ho |
| Writer | Han Sul-hee, Hong Bo-hee |
| Genre | Romance, Comedy |
| Episodes | 12 |
| Released | February 28, 2022 (SBS / Netflix) |
| Cast | Ahn Hyo-seop, Kim Se-jeong, Kim Min-gyu, Seol In-ah |
Spoiler-Free Synopsis
Shin Ha-ri agrees to go on a blind date in place of her friend, only to discover that the man across the table is her company's CEO, Kang Tae-mu. What follows is a light, fast-paced romantic comedy built around mistaken identities, workplace dynamics, and two parallel love stories running side by side.
Why This Drama Works for Travelers
The filming locations span Seoul, the Gangwon coast, and a few spots in the Gyeonggi region — making it a good match for travelers who want a mix of city stops and easy day trips. The tone of the drama is fun and lighthearted, which translates well into a casual, low-pressure travel itinerary.
Filming Locations Worth Visiting
The locations below are associated with the drama and are real places that travelers can visit or consider adding to a Korea itinerary.
1. Yeonnamjang (연남장)
About this location: A multi-use creative space in Seodaemun-gu, Seoul, associated with the restaurant where Min-woo works as a chef in the drama. In real life it functions as a cafe, restaurant, and co-working space. The surrounding Yeonhui-ro area is known for independent cafes, restaurants, and a relaxed neighborhood atmosphere.
Region: Seodaemun-gu, Seoul
Can you visit? Yes
Worth visiting without a car? Yes — accessible by subway.
Public transport access: Take Line 2 to Hongik University Station, Exit 3, then take a short taxi or walk toward Yeonhui-ro. Routes and travel times may vary, so check Naver Map or Google Maps before traveling.
Best time to visit: Year-round. Weekday afternoons are quieter.
Self-guided tip: Combine with a walk through Gyeongui Line Forest Park nearby. The area has plenty of independent cafes and lunch options.
Local food tip: The Yeonhui-ro and Yeonnam-dong area is known for its diverse food scene — Japanese, Italian, Korean fusion, and independent bakeries are all within easy reach.
2. Meongteongguri Jeugseok Tteokbokki (멍텅구리 즉석 떡볶이)
About this location: A tteokbokki restaurant in Nowon-gu, Seoul, where Ha-ri and Young-seo frequently meet to eat and talk. The restaurant is known for a long-standing tradition of allowing customers to write messages and sign their names directly on the walls. It also appeared in True Beauty, making it a two-drama stop for K-drama fans visiting Seoul.
Region: Nowon-gu, Seoul
Can you visit? Yes — it is an operating restaurant.
Worth visiting without a car? Yes — accessible by subway.
Public transport access: Take Line 7 to Gongreung Station. Routes and travel times may vary, so check Naver Map or Google Maps before traveling.
Best time to visit: Year-round.
Self-guided tip: Writing on the wall is part of the experience — bring a pen. Tteokbokki is prepared at the table, so allow time to sit and eat.
3. Lotte World (롯데월드 어드벤처)
About this location: A large indoor theme park and entertainment complex in Jamsil, Seoul, used as the location of Kang Tae-mu and Shin Ha-ri's bumper car, merry-go-round, and corn dog date. The complex includes an outdoor section called Magic Island, a shopping mall, folk museum, ice rink, and hotel. It has appeared in numerous K-dramas and is a well-known Seoul landmark.
Region: Songpa-gu, Seoul
Can you visit? Yes — open year-round. Admission required for the theme park.
Worth visiting without a car? Yes — direct subway access.
Public transport access: Take Line 2 or Line 8 to Jamsil Station, Exit 4. Routes and travel times may vary, so check Naver Map or Google Maps before traveling.
Best time to visit: Weekdays to avoid crowds. Evening for the illuminated Magic Island outdoor section.
Self-guided tip: Admission fees and operating hours may change. Check the official Lotte World website before visiting. Allow a full day if you plan to use the rides.
Local food tip: Corn dogs are available inside the park — a nod to the drama scene. The Jamsil area nearby has a wide range of dining options, including Korean BBQ, casual restaurants, and mall food courts.
4. Surfyy Beach (서피비치)
About this location: The beach where Kang Tae-mu arranges a surprise food truck for Ha-ri. Surfyy Beach is mainly known as a surfing-focused beach on Gangwon State's east coast in Yangyang County. Swimming rules and beach access conditions may vary by season, so check current visitor information before traveling. The beach is worth considering if you are already planning a Gangwon coast itinerary.
Region: Yangyang, Gangwon State
Can you visit? Yes — it is open to visitors. Surfing is the main activity.
Worth visiting without a car? Difficult. A rental car gives much more flexibility along the Gangwon coast.
Public transport access: From Seoul, take an express bus to Yangyang. From Yangyang Bus Terminal, a taxi is the most practical option to reach the beach. Routes and travel times may vary, so check Naver Map or Google Maps before traveling.
Best time to visit: Summer for surf season / Spring and fall for quieter visits.
Self-guided tip: Combine with nearby Naksan Beach or Hajodae Beach for a fuller day on the coast. Yangyang is roughly 2.5 to 3 hours from Seoul by express bus.
Local food tip: Yangyang is known for pine mushrooms (송이버섯) in autumn, and the coast has plenty of seafood restaurants. Sokcho, about 30 minutes north, is also worth adding to a Gangwon coast itinerary.
5. Sky Bay Hotel Gyeongpo (스카이베이호텔 경포)
About this location: A hotel in Gangneung associated with scenes where Ha-ri meets her friend and Kang Tae-mu appears. Located near Gyeongpodae, one of Korea's traditional scenic viewpoints, the hotel sits between Gyeongpo Lake and the East Sea. The surrounding area has real travel value independent of any drama connection.
Region: Gangneung, Gangwon State
Can you visit? Yes — it is an operating hotel. Non-guests can visit the lobby and surrounding grounds.
Worth visiting without a car? Possible. Gangneung is accessible by KTX from Seoul in about 2 hours.
Public transport access: From Seoul, take KTX to Gangneung Station. From the station, take a local bus or taxi toward Gyeongpodae. Routes and travel times may vary, so check Naver Map or Google Maps before traveling.
Best time to visit: Spring or fall for the coastal scenery. Summer is peak season and crowded.
Self-guided tip: Combine with Gyeongpo Beach, the Gyeongpodae pavilion, and Anmok Coffee Street nearby.
Local food tip: Gangneung is known for Chodang sundubu (soft tofu), Anmok coffee street, and fresh seafood at Jumunjin Port.
6. Heyri Art Village (헤이리 예술마을)
About this location: An artist village in Paju, Gyeonggi Province, listed by travel media as a filming location associated with a cafe scene in the drama. Heyri is home to galleries, bookshops, cafes, and design studios spread across a walkable village. It has real travel value as a half-day trip from Seoul, independent of any drama connection.
Region: Paju, Gyeonggi Province
Can you visit? Yes — open to the public. Individual venues have their own hours and entry policies.
Worth visiting without a car? Possible by bus, but a rental car or taxi makes it easier to combine with other Paju stops.
Public transport access: From Hapjeong Station (Line 2/6), take Bus 2200 toward Heyri. Routes and travel times may vary, so check Naver Map or Google Maps before traveling.
Best time to visit: Spring or fall. Weekdays are quieter.
Self-guided tip: Heyri is best explored slowly on foot. Many galleries are free to enter. Allow at least 2 to 3 hours for a relaxed visit.
Local food tip: Several cafes and small restaurants are scattered throughout Heyri. Paju is also close to Imjingak and the DMZ area, which can be combined into a full day out of Seoul.
How to Watch Outside Korea
Business Proposal is available on Netflix. Availability, subtitle languages, and audio options may vary depending on your country. Search by both the English title and the Korean title, 사내맞선, if it does not appear in your local library.
Final Travel Summary
| Location | Region | Visitable? | Without a Car? | Best Season |
|---|---|---|---|---|
| Yeonnamjang | Seodaemun-gu, Seoul | Yes | Yes | Year-round |
| Meongteongguri Tteokbokki | Nowon-gu, Seoul | Yes | Yes | Year-round |
| Lotte World | Songpa-gu, Seoul | Yes | Yes | Year-round |
| Surfyy Beach | Yangyang, Gangwon State | Yes | Difficult | Summer / Fall |
| Sky Bay Hotel Gyeongpo | Gangneung, Gangwon State | Yes | Possible | Spring / Fall |
| Heyri Art Village | Paju, Gyeonggi Province | Yes | Possible | Spring / Fall |
Business Proposal keeps most of its best locations within easy reach of Seoul, with a few coastal stops that pair well with a Gangwon State trip. For travelers who want a lighthearted K-drama itinerary without venturing too far from the capital, this drama is a practical starting point.
Sources and Notes
This guide was compiled using Korean travel media, international travel platforms, and location-based travel resources. Filming location details may vary by source, so some locations are described as "associated with" or "reported as" filming locations.
- Creatrip — Business Proposal filming locations overview
- Creatrip — Meongteongguri Tteokbokki detail
- Klook Travel Blog — Business Proposal locations and travel tips
- KoreaTravelPost — Business Proposal filming location details
- Kpopmap — Business Proposal filming location summary
Travel information such as opening hours, admission fees, and public transport access may change. Please check Google Maps, Naver Map, and official tourism pages before visiting.
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